Englewood, Colo., March 10, 2009 – Baxa Corporation, a leading developer of technology for the safe handling, packaging and administration of fluid medications, announces the launch of a targeted campaign recognizing patient safety. The year-long “Culture of Safety” campaign is intended to emphasize the need for a true cultural change in attitudes and practices geared towards patient and medication safety. The campaign is timed to launch during National Patient Safety Awareness Week, March 8-14, targeting both pharmacy and nursing staff in U.S. hospitals.
“Baxa intends to play a leading role as a change agent where both patient and medication safety is concerned,” says Greg Baldwin, Chairman and CEO. “In difficult economic times, budgets and services can be reduced or eliminated – making it more important than ever to help bring patient safety awareness levels up,” says Baldwin. Baxa provides devices and systems that improve pharmacy productivity and provide solutions for enhancing patient safety, and reducing the opportunity for medication errors.